Book of Mormon Campaign

Tenvito Shines a Spotlight on 'The Book of Mormon' with Dynamic Urban Projections and Pub Media

Our recent collaboration promoting "The Book of Mormon" theatre production is an example of how our integrated media strategies amplify brand messages and connect directly with communities.

In this vibrant campaign, we utilized our distinctive nighttime urban projections, transforming iconic Dublin buildings into engaging, larger-than-life advertisements blending seamlessly into the nightlife energy of the city.

Complementing this approach, we used our digital signage network across popular pubs, strategically positioned in venues frequented by key target audiences. Our digital screens displayed funny & relevant visuals from the production, giving sustained visibility and engagement in relaxed, social environments. This approach created multiple touchpoints for "The Book of Mormon”.

The combined power of urban projection and targeted pub media showcases our unique capability to deliver campaigns that resonate deeply and drive results.